Category Archives: Stories

Critique and response

  1. Among the many tweets about this past Sunday’s White Coat Ceremony for the incoming Medical School Class of 2016 — mostly congratulating and recognizing friends and family members — we also found this:
  2. bestieverchad
    @uthscsa your 2 tix per 1st year at white coat is ridiculous. Have a spouse & parents? Tough luck. Make lots of people happy: bigger venue
    Sun, Jul 22 2012 06:58:20
  3. bestieverchad
    .@uthscsa at least it’s not hot outside standing in the sun for an hour and a half, hoping there’s addtl space…
    Sun, Jul 22 2012 07:02:24
  4. bestieverchad
    .@uthscsa have you ever counted the # of grandparents > age of 65 waiting in the heatstroke line? Really? Really!?
    Sun, Jul 22 2012 07:08:22
  5. bestieverchad
    .@uthscsa “welcome to UTHSCSA, please feel free to utilize your handicap parking tag to park right next to the building.”
    Sun, Jul 22 2012 07:10:57
  6. bestieverchad
    .@uthscsa “But the back of the line is around the corner gramps…”
    Sun, Jul 22 2012 07:13:13
  7. These tweets were picked up by Health Science Center staff monitoring twitter on Monday and forwarded to folks in ATS and Medical School who could use them for future planning.  But also, David Hotchkiss replied that he had a good conversation with @bestieverchad in person after the white coat ceremony, and had gathered a lot of helpful input that he could apply in future events.

    David didn’t stop there, though — since @bestieverchad’s tweets were clearly directed to @uthscsa, a twitter reponse was appropriate…
  8. davidhotchkiss
    @bestieverchad @uthscsa I wanted to again thank you for your comments on Sun. I shared them right away; next yr w/b even better thx to u!
    Mon, Jul 23 2012 11:08:31
  9. …and it was well received:
  10. bestieverchad
    Great example of a school making positive changes via Twitter? @davidhotchkiss at @uthscsa asking que’s, taking ownership, & vowing change.
    Mon, Jul 23 2012 12:53:29
  11. bestieverchad
    @davidhotchkiss glad to know someone as in-tune as you are & focused to make @uthscsa better is there for my significant other & other MS1’s
    Mon, Jul 23 2012 13:08:02
  12. davidhotchkiss
    @bestieverchad @uthscsa By sharing your thoughts you are already living our mission to “Make Lives Better”. Honored to meet you.
    Tue, Jul 24 2012 04:57:29

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A chance to show the power of social media

You’ve got a little over 48 hours — until 7pm on Friday the 23rd — to use your vote and your social media voice to support the Health Science Center’s application for LIVESTRONG Foundation Community Impact funding.

Cast your vote now!

Then, once you’re done voting, spread the word!  Post, tweet, blog, retweet, share, like, +1!

The project would fund the Health Science Center’s “Creative Arts Center” Artist-in-Residence program that helps cancer survivors and caregivers explore their creative side, while meeting the challenges of diagnosis, treatment and survivorship.  The program is offered at various locations, including treatment areas and class settings.

Thanks to Jeanette Ross for letting us know about this opportunity!

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Social media in the medical school curriculum

Neil Mehta of Cleveland Clinic’s Lerner College of Medicine just announced that two of his students had presentations on social media in healthcare accepted for the Society of General Internal Medicine Annual Meeting in May 2012.  The titles of the two presentations: “Swimming in the Murky Waters of Social Media? Don’t Let Your White Coat Get Dirty: A Workshop for Medical Students” and “Professionalism in Social Media – Do existing guidelines fail a reality check?”

What’s particularly notable about this is that both presentations grew out of a case-based workshop on professionalism in Social Media that Dr Mehta had built into the curriculum for MS3s (third-year medical students) last May.  Dr Mehta chose a particularly interesting case as the centerpiece of the workshop — a case about which respected and experienced professionals had disagreed and discussed rather passionately — via social media, of course.  Dr Mehta described the case and his plans for the workshop on his own blog.

Social media are an inherent part of the communications tools that current medical students will use as professionals to interact with their colleagues, their patients, and the public at large.  How well are we preparing those students to be successful if our curricula fail to consider these media as part of the healthcare environment?  Dr Mehta has posted a number of interesting observations on his blog on healthcare social media and medical education — I invite you to browse the posts tagged “social media” on his blog.

Congratulations to Dr Mehta and his students for their forward thinking.

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The UT Health Science Center Social Media Directory

I am very pleased to announce that the UT Health Science Center’s website now includes an official directory of social media channels being used by schools, departments, and other units to support the University’s mission!  It’s easy to find — from the University homepage, choose the “Directories” menu on the left, then “Social Media”.

I really believe a central directory like this one is a great first step in helping departments across the University become more aware of each others’ social media work.  I encourage all social media users at the University — especially those on that list — to follow/like other University channels of interest, and help to amplify each others’ messages by commenting, retweeting, mentioning, liking, and sharing useful and interesting posts across those channels.

Thanks so much to the Office of External Affairs, and particularly to Rene Torres, for all your help in making this a reality.  Please help us continue to keep this directory complete and up-to-date by sending in any updates using the link at the bottom of the directory page.

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Recap of October meetup

Sorry it has taken me so long to update the blog with the notes from last month’s meeting!  I again want to thank Susan Hallmark for her excellent notetaking at what was a very informative meeting, with our guests from Trinity University:

Here are Susan’s notes:

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“Getting schooled on social media”

PrISM is mentioned (although not by name) in a story by higher ed reporter Melissa Ludwig that appeared in today’s San Antonio Express-News.  For “Getting schooled on social media,” Ludwig interviewed colleagues at UTSA and Trinity as well as yours truly.  I think the end result was balanced and very worthwhile.  What do you think?

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Mayo Clinic study harnesses social media to study rare disease

We’ve previously looked at a couple of studies in which patient participants used social networks ( and to organize themselves for clinical study and even facilitate data collection.  We’ve also looked at a whitepaper on how social networks can be leveraged for recruitment of clinical trial participants.

Today even the Wall Street Journal carried news of a study from Mayo Clinic that used social networks to help identify and contact potential study participants with an extremely rare condition (spontaneous coronary artery dissection, or “SCAD”).  A motivated SCAD survivor approached a Mayo doctor to ask how she could help encourage more research into the condition.  According to this Mayo press release, “The research team then asked the survivor to help recruit participants through an online support community on the website for WomenHeart: The National Coalition for Women with Heart Disease,”  Within one week of IRB approval, they had 18 possible participants for a pilot study that could only accommodate 12 — and now with the results of that pilot, the researchers have not only a blueprint for future research, but also a powerful new strategy for recruitment.

The study is being published in the current issue of Mayo Clinic Proceedings:

Tweet MS, Gulati R, Aase LA, Hayes SN. Spontaneous coronary artery dissection: a disease-specific, social networking community–initiated study. Mayo Clin Proc. 2011 Sept;86(9):845-850. doi:10.4065/mcp.2011.0312

UT Health Science Center students, faculty and staff can access the study at this link.

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