PrISM online discussion

The goal of the PrISM group is to provide a space for those currently using (or interested in) social media professionally at the UT Health Science Center, and throughout the San Antonio biomedical community, to share ideas, concerns, issues, best practices, brainstorms and more.  We intend to examine and discuss the use of social media in health sciences education, clinical settings, research endeavors, community outreach, and other areas that impact our work toward improving the health of South Texas.

If you’ve got a question or you’ve found something interesting to share, let us know!  You can post it to Twitter with the hashtag #prismSA or post to Delicious with the tag prismSA and your contribution will be captured in the sidebar of this website.  Or, if you’ve got a topic or question to throw out for discussion, add it in the comments section of this post so we can discuss.  Thanks!

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Coming up: January PrISM meetup

Cover image for _Join the Club_Date: Wednesday, January 23, 2013

Time: 2:00pm-3:30pm

Place: HSC-LIB 2.039 (on the second floor of Briscoe Library)

Address:  7703 Floyd Curl Dr, San Antonio

At the next #prismSA meetup: “Social Media and the ‘Social Cure.'” Can social media promote large-scale positive behavior change?

The UT Health Science Center’s “One Community/One Book” selection for 2013 is Tina Rosenberg’s Join the Club: How Peer Pressure Can Transform the World. In the book, the Pulitzer-prizewinning author investigates movements and campaigns that have used the power of “peer pressure” to bring about life-altering behavior change in areas from health to lifestyle choices to political action. In this month’s meetup of the Professional Interest in Social Media (PrISM) group, we’ll discuss Rosenberg’s examples of the “social cure,” and the potential role of social media tools in promoting positive change.

Please RSVP at http://twtvite.com/prism0113 — we hope you can join us, and please invite your colleagues as well!

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Coming up: September PrISM meetup

Date: Wednesday, September 26, 2012

Time: 2:00pm-3:30pm

Place: Howe Conference Room, HSC-LIB 5.076 (on the fifth floor of Briscoe Library)

Address:  7703 Floyd Curl Dr, San Antonio

This month, the topic is: “Look Sharp! Representing yourself and your institution well in social media.” What makes an institution channel look and sound competent and professional in social media — or not? What kinds of social media posts and activities reflect well on you and your department or organization — and which ones reflect poorly? This discussion will be an opportunity for new and experienced social media users to share questions, tips and suggestions to make us all look sharp.

Please RSVP at http://twtvite.com/prism0912 — we hope you can join us, and please invite your colleagues as well!

 Image credit: “Four people in a variety of highland dress” from State Library of Queensland, Australia; no known copyright restrictions.

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Critique and response

  1. Among the many tweets about this past Sunday’s White Coat Ceremony for the incoming Medical School Class of 2016 — mostly congratulating and recognizing friends and family members — we also found this:
  2. bestieverchad
    @uthscsa your 2 tix per 1st year at white coat is ridiculous. Have a spouse & parents? Tough luck. Make lots of people happy: bigger venue
    Sun, Jul 22 2012 06:58:20
  3. bestieverchad
    .@uthscsa at least it’s not hot outside standing in the sun for an hour and a half, hoping there’s addtl space…
    Sun, Jul 22 2012 07:02:24
  4. bestieverchad
    .@uthscsa have you ever counted the # of grandparents > age of 65 waiting in the heatstroke line? Really? Really!?
    Sun, Jul 22 2012 07:08:22
  5. bestieverchad
    .@uthscsa “welcome to UTHSCSA, please feel free to utilize your handicap parking tag to park right next to the building.”
    Sun, Jul 22 2012 07:10:57
  6. bestieverchad
    .@uthscsa “But the back of the line is around the corner gramps…”
    Sun, Jul 22 2012 07:13:13
  7. These tweets were picked up by Health Science Center staff monitoring twitter on Monday and forwarded to folks in ATS and Medical School who could use them for future planning.  But also, David Hotchkiss replied that he had a good conversation with @bestieverchad in person after the white coat ceremony, and had gathered a lot of helpful input that he could apply in future events.

    David didn’t stop there, though — since @bestieverchad’s tweets were clearly directed to @uthscsa, a twitter reponse was appropriate…
  8. davidhotchkiss
    @bestieverchad @uthscsa I wanted to again thank you for your comments on Sun. I shared them right away; next yr w/b even better thx to u!
    Mon, Jul 23 2012 11:08:31
  9. …and it was well received:
  10. bestieverchad
    Great example of a school making positive changes via Twitter? @davidhotchkiss at @uthscsa asking que’s, taking ownership, & vowing change.
    Mon, Jul 23 2012 12:53:29
  11. bestieverchad
    @davidhotchkiss glad to know someone as in-tune as you are & focused to make @uthscsa better is there for my significant other & other MS1’s
    Mon, Jul 23 2012 13:08:02
  12. davidhotchkiss
    @bestieverchad @uthscsa By sharing your thoughts you are already living our mission to “Make Lives Better”. Honored to meet you.
    Tue, Jul 24 2012 04:57:29

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Coming up this week: July PrISM meetup

Date: Wednesday, July 25, 2012

Time: 2:00pm-3:30pm

Place: Howe Conference Room, HSC-LIB 2.039 (on the fifth floor of Briscoe Library)

Address:  7703 Floyd Curl Dr, San Antonio

Not all social media posts are created equal.  What characteristics distinguish a successful social media post from one that gets overlooked?  At our July meetup, we’ll discuss specific characteristics that can help your posts stand out from the social media background noise, and get seen and noticed by many more people.

Please RSVP at http://twtvite.com/prism0712 — we hope you can join us, and please invite your colleagues as well!

 Image credit: “May 28th 2008 – Will Work For Attention” by Stephen Poff CC-BY-NC-ND

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Coming up this week: May PrISM meetup

vintage video cameraDate: Wednesday, May 23, 2012

Time: 2:00pm-3:30pm

Place: Howe Conference Room, HSC-LIB 2.039 (on the fifth floor of Briscoe Library)

Address:  7703 Floyd Curl Dr, San Antonio

This month, our topic is video.  As we discussed in last month’s meetup, video can be a key element to successful online storytelling & social media impact — and it doesn’t have to be difficult or costly.  We’ll cover some simple & free/low-cost tools you can use to include video in your strategy.

Please RSVP at http://twtvite.com/prism0512 — we hope you can join us, and please invite your colleagues as well!

Image credit: “vintage video camera” by chelsea davis CC-BY-NC-ND

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Recap of April PrISM meeting

You can now watch a video recording of the Google+ Hangout with Lee Aase of the Mayo Clinic Center for Social Media that took place at our April PrISM meetup.  You can also read Susan Hallmark’s notes from the meetup below (thanks, Susan!).

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Save the Date: April PrISM meetup

A very special meetup to celebrate PrISM’s first birthday!

Date: Wednesday, April 25, 2012

Time: 2:30pm-4:00pm
(1/2 hour later than usual to accommodate our guest’s schedule)

Place: AAB 108 in the Academic Administration Building

Address:  7703 Floyd Curl Dr, San Antonio

A very special event to celebrate the first anniversary of the Professional Interest in Social Media (PrISM) group: Lee Aase, director of the Mayo Clinic Center for Social Media, will join us via Google+ Hangout from the Mayo Clinic campus in Scottsdale, Arizona, to talk about Mayo Clinic’s social media experience and its lessons for other healthcare organizations.  Don’t miss this opportunity to talk with a national healthcare social media leader!

PrISM (Professional Interest in Social Media) Meetup

We hope you can join us, and please invite your colleagues as well!

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